Our book on franchising recommended by the Czech Franchise Institute!

The Czech Franchise Institute, a national center for education, consulting and research in franchising, published on its web site a recommendation of a book authored by our colleagues Jiří Ctibor and Iva Horáčková. The book “Franchising“, which was published in autumn 2017, is not intended only for professionals but especially for those who are running or considering a franchise business themselves.

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